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Senior Marketing Manager - Market Research job - Cascades Tissue Group-TN, Inc. - Stamford, Connecticut
| Company Name | Cascades Tissue Group-TN, Inc. jobs |
| Position Type | Full-Time |
| Job Location | Stamford, Connecticut CT |
| Job Posted | July 21, 2008 |
| Experience | 5-10 years experience |
| Source | hotjobs.yahoo.com |
Senior Marketing Manager - Market Research 
Senior Marketing Manager - Market Research Job Description: Responsibilities * Establish strategic leadership and direction for all research activities, with a focus on value proposition development , tracking studies and competitive research.* * Work closely with internal client teams to consult on strategic business needs, set research objectives and design programs to answer business questions and identify areas for action. * Work closely with businesses and client teams to identify areas of strength and weakness and provide recommendations for improvement. * Majority of time spent with end-to-end responsibilities for a variety of quantitative and qualitative research projects. * Design, field, and summarize/interpret Market Research studies; select and manage all research vendors to ensure studies yield meaningful and actionable results. * Establish and manage research budgets. Signature: ~HJ~~CB~~NW~ Qualifications *Prior consumer market research exp (7+ yrs), preferably in a leading US fin serv or CPG company, supporting both new business dev ...
